Our Display experts work with manufacturers throughout the development process to optimize the performance of display screens of all kinds
Different display technologies such as LCD, AMOLED, LTPS or LTPO have made choosing a smartphone more complex for users. Regardless of the technology, all display hardware needs adequate software processing and tuning to get the best out of it. The increase in the use of the smartphones for streaming and gaming pushes displays to their limits and demands better and better performance, including for touch. Increasingly large, curved, and even foldable displays bring new use cases and evaluation challenges. The DXOMARK Display team’s mission is to bring scientific rigor to a field that is essential to the smartphone user experience. Our Display team has built an industry-leading lab and has created testing equipment and protocols for evaluating display screens in a wide range of real-life use cases.
To gather more knowledge about users’ preferences and expectations, DXOMARK conducts surveys, panels, and focus groups. Browsing, viewing photos, gaming, and watching videos are the main usages we evaluate. Each one is linked to such display quality attributes as Readability, BLF (blue light filter), Artifacts, Touch (accuracy, smoothness, response time), Lighting transition High Bandwidth Memory (HBM), Color Rendering and Motion. Our experts perform over 400 objective measurements and perceptual evaluations under various lighting conditions. DXOMARK provides its lab solution to customers so that they can reproduce all our tests in their own facilities. Our lab solution primarily consists of a display bench to generate photometric measurements, a video analysis kit using reference displays to perform perceptual evaluations, and a touch bench to measure interface performances using a robot finger. Our Display experts work with manufacturers throughout the development process to optimize the performance of display screens of all kinds. We can customize our services based on users’ experiences in real-life situations, evaluating a display’s color shift, its response to ambient light, performance in glare and with backlighting, and its readability at various angles. With these benchmarks, we can help your team with product design choices and calibration from concept to manufacturing.